As an honored member of Ad Council Creative Review Committee for the past 12 years, our CCO has worked on or overseen more than 75 cause-related campaigns. Below are a couple examples of that work.
The American Stroke Association wanted to increase awareness of the signs of a stroke, so more people could recognize them and help others get the immediate medical attention necessary to significantly improve recovery. And they had NBA Star Paul George ready to help. The BAM delivered a powerful and educational campaign that taught people the signs of a stroke F.A.S.T.
The Office came to BAM with one goal: make NYC aware of the deadly danger of Fentanyl, a drug 50x stronger than heroin.