[vc_row row_type=”full-width”][vc_column][d_page_title pt_title=”GENERAL TOOLS” pt_subtitle=”TV / SOCIAL MEDIA / DIGITAL / PROMOTION ” pt_breadcrumbs=”” pt_parallax=”1″ pt_overlay_bg=”rgba(82,45,108,0.5)” pt_title_color=”#ffffff” pt_subtitle_color=”#ffffff” pt_bg_color=”#ffffff” pt_bc_color=”#ffffff” pt_bc_hover_color=”#ffffff” pt_bc_active_color=”#ffffff” pt_bc_sep=”#ffffff” pt_bg_img=”6629″][/vc_column][/vc_row][vc_row][vc_column width=”1/6″ css=”.vc_custom_1513196804211{padding-right: 75px !important;padding-left: 75px !important;}”][/vc_column][vc_column width=”1/3″][vc_empty_space height=”30px”][vc_column_text]
General Tools
[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_empty_space height=”30px”][vc_column_text]General Tools came to BAM with a cool new, 2-in-1 tool, the Laser Tape Measure. A traditional 16-ft tape measure combined with a 50-ft laser tape measure. We put all of our forces to work toward a single-minded goal: drive transaction and get people to buy it now.[/vc_column_text][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”45px”][vc_video link=”https://vimeo.com/252532555″][/vc_column][/vc_row][vc_row row_type=”full-width”][vc_column width=”1/6″ css=”.vc_custom_1513287621085{padding-right: 75px !important;padding-left: 75px !important;}”][/vc_column][vc_column width=”2/3″][vc_empty_space height=”45px”][vc_column_text]
Our Father’s Day promotion made the Laser Tape Measure the #1 “new tool” on Amazon.
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Our holiday Facebook promotion drove 17,000 consumers to the LTM Amazon page and increased daily sales by 22% for a mere $1,550 spend.
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